By FRANK WARD
The soundbite. It’s the thing that drives all broadcast media journalism.
With limited time, television and radio newscasts rely on brief, 10-second soundbites to tell stories. That is really nothing new. However, in this day of the race to be first with news, and not necessarily accurate, news outlets will take a statement and [...]
Entries Tagged as 'Media Relations'
Hamels' comments a PR lesson for athletes, pro teams
November 4th, 2009 · 3 Comments · MLB, NBA, NFL, Philadelphia Phillies, Sports
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