Dubbed King James before even receiving a high school diploma, it’s no wonder that LeBron James, the biggest name to hit free agency in the modern era of sports, has acted as if America is the land of peasants hanging on his every word, his every tweet.
The truth is, sadly, we are.
As much as LeBron [...]
Entries Tagged as 'Public Relations'
LeBron has damaged his brand identity during free agency
July 7th, 2010 · No Comments · NBA, Uncategorized
Tags:Bosh·brand identity·Cavs·Clippers·free agency·heat·image·Knicks·LeBron james·NBA·Nets·Public Relations·Wade
Hamels' comments a PR lesson for athletes, pro teams
November 4th, 2009 · 3 Comments · MLB, NBA, NFL, Philadelphia Phillies, Sports
By FRANK WARD
The soundbite. It’s the thing that drives all broadcast media journalism.
With limited time, television and radio newscasts rely on brief, 10-second soundbites to tell stories. That is really nothing new. However, in this day of the race to be first with news, and not necessarily accurate, news outlets will take a statement and [...]
Tags:2009 World Series·Chad Ochocinco·Cole Hamels·Communicty Relations·Game 3·Game 7·interviews·Larry Brown·Media Interviews·Media Relations·Media Training·MLB·NBA·New York Knicks·New York Yankees·NFL·OCNN·Philadelphia Phillies·PR 101·pro sports·Public Relations·quotes·Social media·Sports public relations·wish season over
